If you have a website then one of the things you will need to learn about is SEO or search engine optimization. Search engine optimization is the process of setting up your website so that it has increased chances of higher search engine ranking and can generate higher website traffic. There are many free website SEO analysis tools available to you to help you to optimize your website.
Finding Free Website SEO Analysis Tools
One of the great things about the internet is that you can find almost anything you want on it. Online website promotion SEO tools are one of the things you can find in abundance if you conduct a search simply looking for “free SEO analysis tools.”
You will find there are many SEO specialist sites that offer free online website promotion SEO tools that can help you pinpoint what areas of your website need special attention in order to improve your search engine ranking.
For example, SEO Workers is a tool that will help you analyze not only your keyword density, but also analyzes meta tags and how your website will appear on Google and other search engines. A number of SEO analysis tools also offer Firefox extensions so that you can use their analysis tools easily without constantly going back to their website.
Desirable SEO Analysis Elements
Although free SEO tools are wonderful, you should know what to look for in order to make the effort of using one worthwhile.
Keyword Density – The SEO analysis tool should evaluate your keyword density for both targeted and long string keywords. Optimally, you should have a keyword density of no higher than ten percent.
Tags – Meta tags are another element that an SEO analyzer tool should evaluate. Meta tags should include your primary keywords.
Links – Another element that should be evaluated is links within your website, both internal and external. A good SEO analysis tool will check for broken links.
Search Engine Placement – Search Engine placement is one of the primary goals of SEO. High search engine placement and ranking will improve your website traffic and can translate into higher sales numbers. Look for an SEO analysis tool that not only evaluates where your website will rank, but also what it will look like when it is displayed in search engine results.
SEO is not necessarily a difficult process, once you understand the elements of it and know what you need to do in order to improve your website’s search engine ranking. By using the free SEO tools that are available online, you can vastly improve your web traffic, even if you choose to hire a SEO consultant to help you in the process.
Related Free SEO Tools Articles
Website writers who have an interest in reaching a substantial target audience with their website should consider paying specific attention to search engine optimization of their web-based site. Reaching out to a sizable visitors may be a top priority for a variety of factors. One of several noticeable reasons attempt to create a boost in traffic to a weblog site will be to generate a profit. Webmasters that depend on excessive web site visitors for their profits are definitely serious about increasing targeted visitors. Nonetheless, web owners who produce their blog to promote a cause may also be interested in increasing traffic simply to allow their message to reach a larger audience. Regardless of the reason to want to increase traffic, one of the best ways to do this is by optimizing the blog for search engines. This article will discuss the importance of search engine rankings and offer tips for optimizing a weblog page.
Why Search Engine Rankings are Important
The significance of high search engine rankings is they can give rise to greater Web-based traffic to the web site page. For the reason that Internet users who use search engines to find information and facts on a selected subject matter are much more likely to visit web sites which appear on page one of the search results than they are to visit websites which show up on succeeding pages of the search engine rankings. Web sites showing up on page one of the results will likely get more traffic to your website. However, Web-based users are not likely to search through more than a page or two of the search results when looking for more information on a particular subject.
High search engine rankings essentially act as free advertisement for a web site or website. This is because many website users rely on popular search engines to assist them in finding useful information on the Internet. The search engines apply complex algorithms to evaluate website pages and rank them accordingly for specific search terms. As a result Internet users put a great deal of value on the search results produced and trust these results to lead them to the best available internet websites relevant to the keywords and phrases they specified in the search.
Tips for Optimizing a Website for Search Engines
One of the most common ways to improve a web site or website for search engines is through the use of relevant keywords and phrases. Specifically the practice of applying specific keyword densities to the content of the weblog is a common search engine optimization technique practiced. Web site owners and others who make an effort to enhance their websites do not always agree on the perfect density for key phrases but a majority of believe a share of around 2%-3% is acceptable.
Another opportinity for optimizing a search engine optimization is to place relevant search phrases and phrases into the code of the web page. This includes the title tag words and Meta data. This will be relevant due to the fact search engines normally think about the dominance of key phrases when evaluating a website. This refers to the location in which the keyword phrases first appear. Placing keyword phrases early in the content of the website is helpful but it is important to note the search engines view the code first so search phrases appearing before the body of the blog will be crawled first by the search engines.
Website site owners can also improve their search engine rankings by getting more high quality backlinks to their website. This can be accomplished in a lot of different methods. One way to try this is to use other web pages inclined to put a hyperlink to the blog site on their website. This really is advantageous because many search engines factor the amount of inbound links to a website into their ranking algorithm because these inbound links are thought to be one website vouching for the validity of another internet site. Many site owners might be willing to do this in return for a link to their website on your blog page. This referred to as reciprocal linking and some search engines may not value this link as highly as a link which is not reciprocated. There are also some link exchange programs but these links may not be beneficial because many search engines consider the rank of the website linking to your blog. Therefore, if the website linking to your blog does not rank well, the back link will not improve search engine rankings significantly.
Usability is one of the many overlooked aspects of creating a successful business blog. Information aside, the usability is one of the key factors which helps spread information, allows customers to interact with your content and easily find information without a nasty headache. The following are tips to improving the usability of your business blog.
TIP 1: FOCUS ON NAVIGATION
No matter how attractive a blog design may be, it’s utterly worthless unless your users can interact and navigate throughout your content. Your design could be atrocious but if users can still quickly find the information they’re seeking it won’t matter in the long run.
The navigation should be clear and concise to improve the usability on your business blog. Here are a few tips to improve navigation and usability on your business blog:
Divide each category into a descriptive and manageable topic
Break down each post into skimmable content so users can quickly navigate through the information
Don’t bury information too deep – leave links on your sidebar, footer and within the blog post for users to discover previous posts
In all, the goal of creating great navigation directly relates to the usability of the business blog. Provide information that’s relevant to your readers but allow them to quickly find it and go on with their day.
TIP 2: MAKE IT EASY TO SHARE
Part of blogging is the ability to share and comment on the blog posts. These factors can include:
A Retweet button
Facebook Like button
Social bookmarking buttons
Time is very valuable to people on the web; they want to be in, read the content and share with others without a headache of having to copy, paste and modify the message. Don’t hamper the ability to share information by not providing the items listed above.
When your business blogs content can be quickly shared, users will find a greater incentive to use your blog and bring others in. This increase in traffic, coupled with the improved usability, will continue to grow your business blog over time.
TIP 3: DISPLAY THE BEST INFORMATION UP FRONT
There are two great ways to get the best out of your business blog:
Show the best articles on a landing page
Show the best articles in the sidebar
These two simple, but very effective, tips can help to greatly improve the usability of your business blog. Users will be able to find the most important information without having to dig through archives.
Combined with the ease of sharing and quick navigation, a great landing page or list of the most popular (and informational) articles will quickly hook readers, improve page views and build a better experience to those visiting your business blog.
FINAL TIP: DON’T MAKE IT JUST ABOUT YOU
The final tip in improving the usability of your business blog is to go a complete one-eighty and not even talk about your business. It may sound counter-intuitive but most web users try to avoid overly marketed business blogs – ones which try to push products and services with each new post.
Instead of making the mistake of talking just about your business, improve the blog by talking about customers, include how-to articles, share a great video or give some insight into how a product or service can benefit a persons life instead of just telling them to buy it.
When your business blog can give back to the community without beating them down with marketing messages, the usability of the blog will become second nature; people will continually come back for great information again and again. As relationships build between the reader and the business, new opportunities will arise to create a great customer experience.
To be successful online, you must use the proper tools. This is true about almost everything in life but
especially meaningful when it comes to search engine optimization. There are plenty of tools available
on the web for free and other tools, that provide more value, for either a one time payment or monthly
fee. As a result, I wont spend a lot of time recommending products but rather discussion what you need
One of the most important aspects of SEO is learning about your very own website. Doing so provides
a foundation that can help you achieve success in the area of optimization. Search engine optimization
often begin by providing you with a thorough analysis of your own website and then give you access to
off page factors that can inform your SEO strategy. Make sure you also learn about effective
optimization before you begin using any tool. This can enhance your overall results.
Focus on on-page optimization. All of the link building in the world isn’t going to help if your site
doesn’t make the most of on-page optimization factors. These factors include everything from using the
proper tags to placing your keyword throughout the text. I also recommend including your keywords
within the first twenty-five and last twenty-five words on your page.
Google likes it fast. Don’t make your web site pages overly complex. Pages that contain a lot of
elements and large files rarely if ever achieve top rankings. Google rewards pages that are quick to load
and can provide users with value. This value is calculated across more than 120 different elements and
changes frequently. These criteria generally aren’t a factor if a page loads too slowly.
Submitting your website to search engines can be one way to improve the timing associated with
getting your site listed. I’ve used site submission whenever a new site is promoted and I need it to be
scanned quickly. That said, I don’t believe that site submission is a strong aspect of any SEO campaign.
This is because if your site is already structured properly, it won’t take long to be indexed by a search
Develop in bound links to your site to improve web site ranking. When other sits link to yours, you
create information back to search engines informing them of your meaning. Specifically, the Google
Page Rank of the sites linking to yours determine your placement on search engine results. If you want
to improve your rankings, develop inbound links from websites that already have an established
Google page rank.
To improve the effectiveness of your online marketing, you must first consider you needs when it
comes to on page and off page optimization. Whether you are trying to speed up your site, evaluate on
page factors like meta tags, or focused on building links, you need a tool that can meet your needs. In
some cases, you may need to use a combination of free and paid tools in order to meet your SEO
To get the most of your online marketing campaigns, SEO will give you the biggest boost. The good
news is that you can succeed with organic rankings by using online tools that are cost effective and
easy to use. Don’t waste your time doing everything manually. Rather, spend time researching effective
online tools and get going. You’ll save valuable time and money.
banzaibacklinks.com – Free SEO Tool, Get your own copy of The Awesome Blogger SEO Tool, this tool provides you with an unlimited number of one way, do-follow backlinks to your websites. No more hassling to get a few approved links from hours of work posting blog comments and signing up to forums. Just enter a couple of values and click a button and you’re done! bit.ly